YG Entertainment, the record label and agency that represents South Korean pop sensation Psy, plans to expand into the China market by setting up a firm on the mainland this year.
"We now have more confidence after Psy's global phenomenon and Big Bang's world tour [last year]. So probably we can put more resources and invest more into the Greater China market, which we believe will be the next big market next to Japan," said YG chief operating officer Simon Choi Sung-jun.
Last year, the music video to Psy's Gangnam Style single went viral to become the most-viewed video on YouTube. It has racked up more than 1.58 billion views. The song was the third-best selling digital single in the world last year, International Federation of the Phonographic Industry figures show.
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Source: Paggie Leung @ South China Morning Post
Video source: GeriWuv GDragon

























