MOBB Duo Debut & News
2016-09-04 11:46 pm![[identity profile]](https://www.dreamwidth.org/img/silk/identity/openid.png){kind=small}
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omonatheydid
YG announced BOBBY’s solo comeback on September 7 and SONG MINHO’s solo release on September 8. As the two are the main rappers of iKON and WINNER, respectively, the two’s coinciding solo comeback and competition between them have been drawing keen attention. Now that YG announced on September 5 that SONG MINHO and BOBBY are coming back on September 9 together in a unit team, not as solo artists separately, SONG MINHO and BOBBY are going to collaborate, not competing against one another.
The name of SONG MINHO and BOBBY’s team is “MOBB”, which is combination of letters in the two’s names. “Mob” in English word “flash mob” means crowd, and “Mobb” in Swedish means a rioter. The promotion for “MOBB” carried out for three consecutive days like a festival is all the more special and even surprising, as YG has never done such kind of promotion in the past 20 years and there has been no unit team consisting of members of different YG teams.
Notably, “MOBB” will release four songs along with four music videos. Considering the widely-known fact that YG artists release their new songs usually behind the schedule and they even just throw completed music videos away if those videos are not satisfactory, releasing four music videos of SONG MINHO and BOBBY unit in three days in a row demonstrates how thoroughly YG has been working on the unit team’s comeback for a long time.
Furthermore, on September 5 at 11AM, YG Entertainment unveiled a teaser poster that announces the comeback of SONG MINHO and BOBBY’s unit team on the company’s official blog.
The teaser image shows “MOBB”, the name of the unit team of “MINOXBOBBY”, also saying that the team’s double digital single will be released on September 9 at 0 o’clock along with two music videos. In the teaser, SONG MINHO and BOBBY are looking into the camera with charismatic eyes and faces.
BOBBY is the main rapper of iKON and the winner of “Show Me the Money” show in 2014 and SONG MINHO is the main rapper of WINNER, who was the runner-up of “Show Me the Money” show in 2015. The two have always been in a competing relationship from the days when they competed against each other in debut survival audition “WIN” before their debut, all the way up until recently. Therefore, many music fans are paying keen attention to what kind of music and performance will be presented by the two’s unit team “MOBB”.
Group WINNER’s SONG MINHO and iKON’s BOBBY who will make duo debut together on September 9 in a unit team has confirmed on their performance in SBS “INKIGAYO” on September 11.
According to multiple broadcasting insiders on September 5, “MOBB”, SONG MINHO and BOBBY’s unit team, will perform two songs in “INKIGAYO” to be live-broadcasted on Sunday this week (September 11).
“MOBB”s double digital single and two music videos will be unveiled on September 9 at 0 o’clock and one day before on September 8, “BODY” written by SONG MINHO (co-produced by FUTURE BOUNCE) will be released. Plus, On September 7, BOBBY’s intense hip-hop song “HOLUP!” will be released. So, the two are releasing new songs for three days in a row.
The duo debut of rappers from different teams of the same label is expected to draw keen attention from the music scene and music fans.
YGLife 1 2 3
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Date: 2016-09-05 07:15 am (UTC)I should have guessed lol.
Also.. why did Mino's last teaser post get deleted?
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Date: 2016-09-05 07:31 am (UTC)also, no albums. Just 4 singles in total: Mino, Bobby, and 2 MOBB.
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Date: 2016-09-05 07:37 am (UTC)I'm so upset. I was really looking forward to an album full of photos like Mino's last teasers.
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Date: 2016-09-05 07:45 am (UTC)I was actually waiting to see if they were going to release more pictures at 4pm kst today to add to a round-up post that I prepped, but we got nothing. Maybe we'll get some tomorrow! :)
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Date: 2016-09-05 11:01 am (UTC)no subject
Date: 2016-09-05 07:25 am (UTC)Where did Mino's teaser post go?
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Date: 2016-09-05 07:32 am (UTC)no subject
Date: 2016-09-05 07:35 am (UTC)no subject
Date: 2016-09-05 07:42 am (UTC)Anyway this release just screams evil genius and I will definitively look at how this does (and how much fandom drama it can create)
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Date: 2016-09-05 10:20 am (UTC)no subject
Date: 2016-09-05 04:24 pm (UTC)no subject
Date: 2016-09-05 11:23 am (UTC)I have a feeling that if this does well we can say goodbye to Winkon group promotions for a long time.
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Date: 2016-09-05 09:38 pm (UTC)no subject
Date: 2016-09-05 12:54 pm (UTC)btw what happened to b.i? I remember he used to be yg's favourite but now he's nowhere to be seen
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Date: 2016-09-05 04:26 pm (UTC)no subject
Date: 2016-09-05 08:37 pm (UTC)no subject
Date: 2016-09-05 04:52 pm (UTC)He's busy working on their comeback along with touring & occasionally doing variety.
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Date: 2016-09-05 08:40 pm (UTC)no subject
Date: 2016-09-05 01:55 pm (UTC)I just for God hope that tragic hair Bobby had in the teasers is nowhere in the mv
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Date: 2016-09-05 02:07 pm (UTC)hate this teaser design, hate the name mobb, hate that there's no album/cohesion
maybe they'll put out another one tomorrow thats better haha
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Date: 2016-09-05 04:55 pm (UTC)The next day Mino's solo MV will be released.
& The day after next the MOBB MVs will be released so probably no more teasers.
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Date: 2016-09-05 05:11 pm (UTC)I applaud YG for creating MOBB since I think the intention is pretty clear: Re-establishing each group's separate image & sound while proving that both groups can exist in harmony & be successful TOGETHER might calm this new breed of anti-winkon, YG stans.
Hopefully we'll get a glimpse of their creative process via BLACKPINKtv too - fingers crossed.
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Date: 2016-09-05 07:01 pm (UTC)