EXO Keeps Racking Up Those CF's; Join Lotte Duty Free

[footballfina.livejournal.com]

EXO will join other new models Lee Minho and Park Shin Hye as well as existing models Super Junior, 2PM, Jang Geun Suk, Kim Hyun Joong, Eru, and Choi Ji Woo.

Source: en.korea.com

This is a really big deal!!! I'm ridic excited for the inevitable over the top CF commercial that LDF usually does!!!!

Comments

[xiao_tian_jelly.livejournal.com]

Honestly? I think nothing. This might be just to show their faces out there. Just publicity. Face on billboards, airports, buses, subway, etc. And well in kpop, where you're next to no good as the new singer, that's priceless. Non-big3 groups will pay to be in a Lotte Duty Free CF.

[a-cheshire-grin.livejournal.com]

Mhm, I thought so. But it kind of surprises me, that EXO still have to get more publicity. I thought they were already pretty popular...

[xiao_tian_jelly.livejournal.com]

pretty popular with their target demographics, yes. but it doesnt hurt for non-kpop tourist (international passengers) to know them, or at least their faces.