
f(x)‘s Krystal and Sulli will be joining SHINee to endorse the cosmetic brand ‘Etude House‘.
In 2012, the brand was endorsed by SHINee and 2NE1‘ Dara. However, it appears Dara has stepped down from the endorsement and handed the baton over to Krystal and Sulli.
Through a video posted on YouTube, the two girls were introduced by SHINee, and then came out to express their thoughts on becoming the new models. As Etude House goes for a cute, girly image, Krystal and Sulli matches perfectly with the brand. SHINee has also gained much love for the being the face of the brand, and many are looking forward to another year with them.
source: allkpop + etudeblog
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Date: 2013-01-04 10:45 pm (UTC)no subject
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Date: 2013-01-04 10:56 pm (UTC)no subject
Date: 2013-01-05 02:08 am (UTC)The BB cream that DBSK endorses for Missha is still better, but it's more expensive so I just stick to Étude House.
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Date: 2013-01-04 11:15 pm (UTC)no subject
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Date: 2013-01-04 11:58 pm (UTC)Love this muthafucker so much. Fool ain't even trying.
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Date: 2013-01-05 06:01 am (UTC)I always love his reaction
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Date: 2013-01-04 11:18 pm (UTC)no subject
Date: 2013-01-04 11:19 pm (UTC)Sulli and Krystal are adorbs and fit this concept to a tee. Now I just need a bunch of photoshoots with Taelli/Minstal/Minlli moments.
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Date: 2013-01-04 11:23 pm (UTC)no subject
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Date: 2013-01-04 11:23 pm (UTC)i wish that the cfs will have more krystal and suli than shinee.
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Date: 2013-01-05 12:07 am (UTC)Precious bbs ♥
But if they pair up Sulli and Minho for anything I am going to be very displeased. >:|
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Date: 2013-01-05 12:19 am (UTC)no subject
Date: 2013-01-05 12:21 am (UTC)for some reason i have just never liked shinee as models for this brand. idk if it was the commercials, or i can't get used to the idea of men modeling for cosmetics haha.
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Date: 2013-01-05 12:26 pm (UTC)I'm too biased~
I'm really looking forward to Sulli's work too~
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Date: 2013-01-05 03:20 pm (UTC)i am so digging this horribly sweet concept lmfao.
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Date: 2013-01-05 03:57 pm (UTC)Flawless princesses tbh