[identity profile] benihime99.livejournal.com posting in [community profile] omonatheydid
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YG Entertainment‘s Yang Hyun Suk explained why Epik High has two title songs.

The hip hop trio recently made their long awaited return with the release of their 7th album ‘99‘, and released the two music videos to “Don’t Hate Me” and “UP“.

Yang Hyun Suk revealed, “The reason why Epik High’s 7th album has two title songs is because Epik High wanted to make “Don’t Hate Me” their title song and I wanted to make “UP” featuring 2NE1‘s Park Bom as their title song. It’s true we had a sort of a conflict while we were working on the album. But YG puts the artists’ opinions above anything else, so I decided to go with double title songs that would be a win-win for the both of us.

Because they have two title songs, Epik High will have to do double the promotions and activities that they would have compared to having just one title song. Yang Hyun Suk said, “There’s some stresses involved logistically and it’s difficult to have double the amount of promotions, but it’s to support good music and work with a good artist, so I’m looking forward to it. I’m also looking forward to which song is going to rank higher on the charts.”

The reason Epik High chose “Don’t Hate Me” as their title song was to tell the story of their own hardships and also to thank their fans for staying with them through the hard times. The reason Yang Hyun Suk picked “UP” was because he wanted Epik High to rise from their hardships and rise up. Also, “UP” has a strong hip hop sound, so he predicted a lively performance.

Which track do you prefer, “Don’t Hate Me” or “Up”?

Allkpop
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Date: 2012-10-19 10:39 pm (UTC)
From: [identity profile] burger.livejournal.com
"But YG puts the artists’ opinions above anything else, so I decided to go with double title songs that would be a win-win for the both of us."

what he actually means is "I put the artists' opinions above anything else except for what I want lolololol"

god how he bothers me

Date: 2012-10-20 01:05 pm (UTC)
ext_155850: (Default)
From: [identity profile] kazu-kumaguro.livejournal.com
lololol I get the feeling that he realized that he is selfish and now fully embracing it.

Date: 2012-10-19 10:41 pm (UTC)
From: [identity profile] supplanter.livejournal.com
Yang Hyun Suk picked “UP” was because he wanted Epik High to rise from their hardships and rise up. Also, “UP” has a strong hip hop sound, so he predicted a lively performance.

... and because ft. Bom, amirite?

Way to talk about the extra work you have to do because they have to do double the promotions. >.>;;;

(But Epik High are not idols! They are adults and have a say in their music!)

Date: 2012-10-19 10:43 pm (UTC)
From: [identity profile] supplanter.livejournal.com
Oof, I wonder if Bom feels awkward about YHS shoehorning in her feature song. >.>;;

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From: [identity profile] swhyeon1991.livejournal.com - Date: 2012-10-20 05:23 am (UTC) - Expand

Date: 2012-10-19 10:45 pm (UTC)
From: [identity profile] t-domination.livejournal.com
ugh he's so annoying sometimes

Date: 2012-10-19 10:46 pm (UTC)
From: [identity profile] asnindie.livejournal.com
Okay so he wanted to promote Bom. Wow.

Up is nowhere near their usual title track level, Wannabe was so much better.

"There’s some stresses involved logistically and it’s difficult to have double the amount of promotions"

Oh please, It's Cold got an all kill alone. Not to mention the usual amounts of promo he does.
Edited Date: 2012-10-19 10:49 pm (UTC)

Date: 2012-10-19 10:58 pm (UTC)
From: [identity profile] in-noctem.livejournal.com
How is it putting the artistes' opinions above anything else if you still had your way and made them promote a song they didn't want to?

I really wanna see the kids on their Don't Hate Me comeback stages, they were so cute.

Date: 2012-10-19 10:58 pm (UTC)
From: [identity profile] caramelorchoco.livejournal.com
why would anybody want to promote 'up'

js if i was bom, i would want that song to be last track of album, or somewhere in the middle, where people could forget it ever happened

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Date: 2012-10-19 11:24 pm (UTC)
From: [identity profile] love-allure.livejournal.com
i saw a few seconds of 'don't hate me' and it's sooooo yg style. :C i don't like it nor did i like the song from what i heard. meh, i'll listen to their new album sooner or later.

Date: 2012-10-19 11:30 pm (UTC)
From: [identity profile] fabledlamb.livejournal.com
[...] but it’s to support good music...

Oh, then why did he pick UP which is basically one of the weakest tracks on the whole album? And it hurts to say that as a 2NE1 fan but it's Bom's part that completely ruined the song for me.

Why did he even admit there was an argument between him and the group in an interview? He has to know that a lot of Epik High fans have been worried about their move to YG and the amount of involvement from YG's side this would bring. His statement seems to confirm that YHS has his own idea of what's best for the group and that he wanted to push a track featuring another YG artist. This has to leave a bitter taste in the mouths of everyone concerned about YG's involvement in all things Epik :(

Date: 2012-10-20 02:47 am (UTC)
From: [identity profile] hotaru-snow.livejournal.com
Mte to all the above.

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Date: 2012-10-19 11:30 pm (UTC)
From: [identity profile] sandritablue.livejournal.com
He's so full of himself....some YG fans are even saying that they're lucky they're able to "argue" at all :/

Date: 2012-10-20 01:18 am (UTC)
From: [identity profile] 21banged.livejournal.com
omg smh I swear YG fans can be annoying as hell, and that is why I associate with very few online. It still drives me nuts that people are saying that Epik High should be grateful that they have so many more fans now that they joined YG. LOL FUCK NO.

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Date: 2012-10-19 11:33 pm (UTC)
From: [identity profile] erbalurbal.livejournal.com
This makes me wonder if they wanted Bom on the song in the first place.

Date: 2012-10-22 12:46 am (UTC)
From: [identity profile] yolleh.livejournal.com
I love her but with the way she's been sounding lately, doubt it.

Date: 2012-10-19 11:33 pm (UTC)
From: [identity profile] noxiouspanda.livejournal.com
I dont like your voice in that song Bom -___-

Date: 2012-10-19 11:45 pm (UTC)
From: [identity profile] fallingstarryuu.livejournal.com
and despite this article just coming out people are still naive to believe epik high had all the freedom in the world that they used to have when they were independent or under a small label. the bom feature is bad enough & demanding it be the title track?

Date: 2012-10-19 11:45 pm (UTC)
From: [identity profile] ashiva.livejournal.com
Well, YG seems to know Korean public to some extent as UP is currently #4 @ Instiz (real time) while Don't Hate Me is #10. It's Cold is beating them both though being #2.
Edited Date: 2012-10-19 11:47 pm (UTC)

Date: 2012-10-20 12:13 am (UTC)
From: [identity profile] vvipforseungri.livejournal.com
OKAY YHS take a seat. Fuck I am actually getting really annoyed at how hard he's pressing 2NE1 onto us. Like, I know - they did pretty shitty w/ ILY but please. No thank you. Bom sounded like she was dying in that track.

I don't like him pushing out GD to promote SuPearls and then EH for 2NE1. JFC I know 2NE1 don't have long left but gtfoooo

Date: 2012-10-20 01:09 am (UTC)
From: [identity profile] ashiva.livejournal.com
ILY did just fine though: https://pbs.twimg.com/media/A3is56-CAAAIMUg.jpg:large

YG probably pushed for UP 'cause he knows that Korean public will check out anything that has Park Bom's vocals regardless how bad or good they are. And UP is indeed doing better on charts than Don't Hate Me. Basically YG just wants to guarantee money flow into his company.
Edited Date: 2012-10-20 01:12 am (UTC)

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Date: 2012-10-20 12:40 am (UTC)
From: [identity profile] aozora7.livejournal.com
can Epik High just go back to Woollim instead :((
as much as i prefer Don't Hate Me over Up, it still sounds so much more like YG music, not Epik High. Even the outfits too (O_O)

Date: 2012-10-20 12:49 am (UTC)
From: [identity profile] crazyxcami.livejournal.com
I'm all in for EH "freedom" blahblahblah but Woolim fucked Tablo over when he needed help the most, so no thanks.
Best option imo is recreating MapTheSoul.
Edited Date: 2012-10-20 12:53 am (UTC)

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Date: 2012-10-20 12:58 am (UTC)
ext_1944634: RamiCafe (Default)
From: [identity profile] beanii.livejournal.com
"I wanted to make “UP” featuring 2NE1‘s Park Bom as their title song.", turned in to "I demanded "UP" be the title song because I wanted to promote Park Bom and 2NE1".
I just don't see how this proves that they are being taken advantage of musically wise. If someone argued regarding image that they were influenced, I would wholeheartedly agree with you.
It just seems like they had a disagreement on which one between the two was the better song. Tablo's been tweeting during the production of his CD, and his intended focus was definitely relayed. If I was to make an assumption it would be that he is just a lot happier than what he used to be, but I guess that's being too optimistic for Omona.

Edited Date: 2012-10-20 12:58 am (UTC)

Tablo's Happiness

Date: 2012-10-20 03:11 pm (UTC)
From: [identity profile] atelierlune.livejournal.com
I wished that counted for more around here too. The other day he took questions on Twitter! I thought he'd never open himself up to that!

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Date: 2012-10-20 12:58 am (UTC)
From: [identity profile] jamieguo48.livejournal.com
I had hoped YG would just stay out of their way, but it doesn't seem the case.

There are positives to joining YG, obviously they have a lot more help with performances and promotions, but on the downside is this.

Like others said, they've been around for years, they're adults, they know what they're doing and they DO NOT need you to butt in YG.

I like 2NE1, but yeah, that's getting way overboard.

Date: 2012-10-20 01:15 am (UTC)
From: [identity profile] 21banged.livejournal.com
YG made the bloody wrong choice. UP would have been perfect without Bom, it was probably his idea to chuck her in the lot in the first place. I hate how he has to be all pushy. It's Epik High's goddamn comeback, not yours you bastard. Don't stuff it up for them when you know Bom can't sing for crap live, especially in that high as fuck register.

Also, it's not like Bom needs to be promoted anyway. For some reason or another, Korea likes how she sings, so YG is probably thinking it will help Epik High out. I'm waiting to see what ends up happening.

So much damn hate YG, you are quickly becoming my most hated company and I'm a dedicated stan here. I wonder how K-fans have taken Bom's featuring.
Edited Date: 2012-10-20 01:22 am (UTC)

Date: 2012-10-20 02:23 am (UTC)
From: [identity profile] 21banged.livejournal.com
Actually, now I'm under the impression that Epik High just had Bom collab on their song to humor YG, and had zero intention of promoting it. They probably realise that Bom sounds like a dying cat in the track, and want the song to be forgotten ASAP.

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Date: 2012-10-20 02:09 am (UTC)
From: [identity profile] ari-meh.livejournal.com
ugh, i can't stand him rn
no thanks for ruining epik high's comeback

Date: 2012-10-20 02:51 am (UTC)
From: [identity profile] realme21.livejournal.com
Just be thankful that YG picked up EH. He has a say cause he is the PRESIDENT of the company. He knows the likes of Korean public. Up was not bad. They should have not let Bom have a part though, she sounds like someone was choking her :(

Date: 2012-10-20 05:04 am (UTC)
From: [identity profile] djlancerock.livejournal.com
lol why do we need to be thankful, epik high was already good without them, it's not like they owe him their career

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Date: 2012-10-20 05:03 am (UTC)
From: [identity profile] djlancerock.livejournal.com
but epik high are grown ass men, they've been in the industry 4 ages!!!!! i'm sure yg is not making any decisions for them!!!!!!! their song is ft. bom cause they wanted to go in that direction!!!!

Date: 2012-10-20 08:37 am (UTC)
From: [identity profile] morgenderper.livejournal.com
IKR they should really be thankful YG even thought of having them under his wings !!!! I mean if he hadn't they would probably all be sleeping under bridges with no fans left, thank you so much papa YG !!!

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Date: 2012-10-20 05:53 am (UTC)
From: [identity profile] naturalhonee.livejournal.com
you would all make bad CEOs... YHS is probably feeling nothing but satisfied right now, because he was right - Korea likes UP more than Don't Hate Me.
and i don't think it's a coincidence that the songs doing the best on charts are the ones that feature hayi & bom.

Date: 2012-10-20 06:06 am (UTC)
From: [identity profile] yingmoon26.livejournal.com
he knew Korea would automatically check out any track with Bom featured in it even though she sounds absolutely dreadful. and her fans would probably buy the track to support her. again, even though she sounds absolutely dreadful.

i feel like EH shouldn't have joined YG. they were always more underground/indie style artists. they release more upbeat mainstream tracks here and there but that's not what their music is really about.
i have to assume that the independent label thing didn't work out too well though. it's got to be very time consuming and heavy on the capital investment required. they just can't take as much of a risk anymore, especially since they all have families to support.

Date: 2012-10-20 09:54 am (UTC)
From: [identity profile] la-geni.livejournal.com
I get that they are pushing that age when the Korean public get disinterested in them, so they are milking what they can from YG rn.

It really seems that singers don't make that much anyway in the sense of like...a lot of them end up doing things like restaurants, and other side businesses because I doubt it's a steady flow of income or huge sums compared to acting. I remember some articles stating that the only reason why idols tried to pass as actors was because of the $$$ since a lot of them have to split their paychecks with the other members.

I just hope that YG understands that a lot of his top idols are losing their voices, and maybe he should invest in some proper lessons.

Date: 2012-10-20 12:19 pm (UTC)
From: [identity profile] asth77.livejournal.com
all of this

Date: 2012-10-20 10:53 am (UTC)
From: [identity profile] hileahrious.livejournal.com
Don't fuck with Epik High you ass.

Date: 2012-10-20 01:51 pm (UTC)
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