
A recent report about professional brokers manipulating music chart rankings is stirring up much controversy.
The issue surrounding the method of ‘album hoarding’, used by middlemen to fabricate music charts rankings, was investigated on the most recent episode of SBS‘ ‘One Night of TV Entertainment‘.
One broker revealed, “This has been done many times. There is no risk, and the business is located in China.” He continued, “It can raise an album’s position on music charts. If that is the goal then the cost will begin at around 100,000,000 KRW (~$87,000 USD), which is why only big companies do this. Even reaching the first place spot is possible. If you want to snatch the #1 spot as soon as the song/album is released, you’re looking to invest an amount that exceeds $87,000. However, it must be done subtly or you will get caught.”
The middlemen create fake IDs to buy the albums in bulk, which in turn raises the albums’ ranks on music charts. In the case of new artists, they slowly increase their rank from 50th, 30th, 20th, and eventually to 1st over a long-term period as it’s a process that is carefully thought out.
Another specialist revealed that he helped an anonymous girl group get to the #1 spot on SBS‘ ‘Inkigayo‘ by using this method. He expressed, “It costs around 150 million Won ($130,000 USD) to get a group to retain a position around 7th through 15th place for a month,” while also revealing that since entertainment agencies can collect funding to pay the brokers through the album sales, they use this approach.
Notably, another professional middleman revealed that even real-time search keyword fabrication was possible. The broker stated, “Raising the position of a real-time keyword is expensive. It’s around [$4,300 USD] per hour. For peak time periods, it is around [$7,000 USD] per hour.”
However, in response to the situation, one music site representative spoke up saying, “This is impossible. The website has a name authorization system, a purchase limit for each ID, and even an expenditure limit. Buyers are also constrained from buying the same album with the same ID. I’m curious as to how this can be possible.”
i dont understand why the big companies have do it if theyre...well big? and realtime search rankings are stupid as fuck, just as stupid as realtime chart rankings it's like...so what? so and so's album went to #1 at 1am but dropped back to #nugu the next minute. Korea needs to take a chillpill with this ranking shit, everyone can do it so i don't see how this is a valid marker of popularity especially since it can be bought.
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Date: 2012-07-26 05:27 pm (UTC)no subject
Date: 2012-07-26 05:28 pm (UTC)no subject
Date: 2012-07-26 05:30 pm (UTC)it cost a lot for them but when their group is on top, that group can get more fans and if they have more fans, they sell more album and half of the them when a new fan show up in a fanclub, they doesn't just buy one album but everything they can found... more money spend, more money for the company,..
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Date: 2012-07-27 02:47 am (UTC)no subject
Date: 2012-07-26 05:33 pm (UTC)no subject
Date: 2012-07-26 05:36 pm (UTC)no subject
Date: 2012-07-26 07:28 pm (UTC)More discussion about it over here..
http://hallyu8.com/topic/13278-manipulation-of-music-chart-rankings-stirs-up-controversy/
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Date: 2012-07-26 05:39 pm (UTC)no subject
Date: 2012-07-26 05:39 pm (UTC)no subject
Date: 2012-07-26 05:40 pm (UTC)weren't 4minute album sales suspicious
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Date: 2012-07-26 07:28 pm (UTC)no subject
Date: 2012-07-26 05:40 pm (UTC)no subject
Date: 2012-07-26 05:42 pm (UTC)no subject
Date: 2012-07-26 05:46 pm (UTC)hmm....
a bit glad Inkigayo has abolished its Mutizen award tbh
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Date: 2012-07-26 05:47 pm (UTC)inki has been called pd-gayo for some time now cause they refuse to reveal their scoring system and its murky as fuq and there have been rumors going around that the pd just picks whoever he likes to win
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Date: 2012-07-26 11:39 pm (UTC)Now that I scrolled back up, they probably did get a tip since it was a SBS show that revealed it.
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Date: 2012-07-26 05:55 pm (UTC)no subject
Date: 2012-07-26 05:59 pm (UTC)no subject
Date: 2012-07-26 06:07 pm (UTC)no subject
Date: 2012-07-26 06:11 pm (UTC)no subject
Date: 2012-07-26 06:17 pm (UTC)no subject
Date: 2012-07-26 06:37 pm (UTC)(no subject)
From:no subject
Date: 2012-07-26 06:29 pm (UTC)It's not like they make a whopping amount of greens on album sales so why even bother?
After all, no1curr apart from us niche fans.
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Date: 2012-07-26 06:32 pm (UTC)no subject
Date: 2012-07-26 07:31 pm (UTC)tbh I almost took the bait until I noticed your UN, where did you put the Jessica gif icon? You evil!(no subject)
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Date: 2012-07-26 07:00 pm (UTC)no subject
Date: 2012-07-26 08:54 pm (UTC)(no subject)
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Date: 2012-07-26 07:13 pm (UTC)(and also Electric Shock's YouTube views).no subject
Date: 2012-07-26 07:41 pm (UTC)But it might have been JYP for WG too as maybe their real album sales were even more abysmal than what seemed.
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Date: 2012-07-26 09:31 pm (UTC)wg doesn't have much of a huge, rabidly active fanbase anymore, but they've still got some general casual interest from the population at large. imo their album sales are plausible.
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Date: 2012-07-26 10:17 pm (UTC)(no subject)
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Date: 2012-07-26 08:47 pm (UTC)no subject
Date: 2012-07-26 08:57 pm (UTC)no subject
Date: 2012-07-27 01:09 am (UTC)4minute wut?
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