[identity profile] ashiva.livejournal.com posting in [community profile] omonatheydid
Following the FTC’s guidelines to protect young entertainers ...


K-pop groups with underage members such as KARA have caused controversy with their provocative dress and dance routines

Drawing a line between sex and pop

Over the last 15 years, K-pop has grown from being entertainment for Koreans to being the subject of affection of fans across Asia, North America and Europe. Concerns over the increased sexualization of its performers, especially those of whom are underage, have followed the industry’s rise.

Last year, K-pop became an unlikely subject of debate at the National Assembly when lawmakers ordered an inquiry into why Korean girl groups wear such “revealing clothes” and dance with “suggestive moves and lyrics.” Particularly of concern was the age of many performers: Groups such as KARA and f(x) include minors among their members. Many other popular groups such as Girls’ Generation included underage members when they debuted.

More recently, the Fair Trade Commission announced guidelines to stop the sexualization of K-Pop teen stars and ensure reasonable working conditions. The guidelines are not binding and fail to define what constitutes overly provocative dress or content. Meanwhile, general agreement on just what is sexual and what isn’t in the world of pop can’t always be found. One fan or entertainment company’s “sexy” is another’s “cute.“

Yes: We must curb the exploitation of teens

By James Turnbull

It’s never popular, criticizing the sexualization of minors in K-pop. Raise concerns about a revealing photo shoot of a young female performer for instance, and more than likely you’ll be called a prude for not recognizing her bold assertion of her blossoming sexuality. Or, ironically, you may even be called perverted instead, for surely only a pedophile would find sexual elements in such “cute and innocent” photos.

As Meenakshi Durham, author of “The Lolita Effect,” aptly put it, you just can’t win: Either you’re for sex, or against sex. But whereas this artificial dichotomy effectively stifles debate, meanwhile the sexualization of minors in Korea continues apace, with several factors that render it much more problematic than in other countries.

First, consider the various imperatives within the K-pop industry driving it. Following the enormous success of the Wondergirls and Girls’ Generation, both of which stood out for projecting much sexier images than previous teenage girl-groups, entertainment companies were quick to capitalize on the new craze, producing many more girl-groups based on their examples. So much so that it’s difficult to keep track of them all, with 12 more set to debut just in the second half of this year.

Add in Korea’s notoriously high levels of illegal downloading, ensuring that profits in the Korean music industry are overwhelmingly from concerts and commercial endorsements (and which explains why 75 percent of Korean commercials feature celebrities), then courting controversy with ever more provocative performances is a no-brainer.

Second, with exceptions such as semi-nude 17-year-old model Choi Eun-jung aside, who notoriously said that “10-19 are the perfect ages to reveal a lot of skin,” whenever claims of female empowerment or sexual expression are made of girl groups, just a little investigation reveals the conspicuous absence of the voices of the girls themselves. Rather, you find that it’s the entertainment companies speaking for them, which certainly don’t want to challenge Japanese fans’ perception of them as “more mature” than Japanese groups when, according to DFSB Kollective head Bernie Cho, “many top artists make more money from one week in Japan than they do in one year in Korea.”

But surprisingly perhaps, so too does the Korean government want to promote this image, as it has a vested interest in downplaying the negatives of K-pop industry as it extends its soft power overseas.

Give the girls a chance to speak away from the watchful eyes of their managers, however, who micromanage their lives to the extent that they’re often not even allowed cellphones or internet access (let alone boyfriends), then there’s precious little evidence that the girls are wearing revealing clothing and doing provocative dances because they actually want to. In particular, a Ministry of Gender Equality and Family investigation last year found that 60 percent of girls surveyed had been pressured to do so.

Finally, consider the context in which the sexualization of K-pop is received.

Koreans are by no means passive dupes of the media, nor are they completely unaffected by the images of gender relations and sexuality contained therein either. Yet if one does acknowledge that K-pop has some influence, then it doesn’t seem unreasonable to also suppose that in an environment where the age of consent is as low as 13; where sex education ― while improving ― is woefully inadequate; and, in particular, where not only is there little sense of “no means no,” but actually there is an oft-used proverb (roughly “There is no tree that will not fall after being hit ten times”) that positively encourages people not to take no for an answer, Korean teenagers may face extra hurdles in critically assessing these sexual messages propounded by K-pop.

The recent guidelines by the Fair Trade Commission are demonstrably inadequate, and laws are required instead. But considering that any limits on such a vague concept as sexualization are by definition arbitrary, then it is crucial that 1) the ensuing legislation process is transparent; 2) that implementation of the laws is consistent; and 3) that only one, preferably independent, organization has the power of censorship. Currently, that last is divided between a plethora of competing media and government organizations, and the ensuing unpredictable and often bizarre decisions ― including banning a music video for the singers driving without wearing seat belts, or allowing exposed navels on men but not on women ― have thoroughly undermined the credibility of attempts to curb the sexualization of teens in K-pop. A fresh start is urgently needed.

An 11-year resident of Korea, James Turnbull is a guest lecturer and writer on Korean gender issues, advertising, and popular culture. His book chapter, “Girls’ Generation(?) Gender, (Dis)Empowerment, and K-pop” (co-written with Stephen Epstein) will be published in the forthcoming “The Korean Popular Culture Reader” by Duke University Press. He can be contacted via his blog at thegrandnarrative.com. ― Ed.

No: What is acceptable is too subjective

By Cho Dae-won


Recently, the Fair Trade Commission complemented and revised the Standard Form of Exclusive Entertainers’ contract. The purpose of this revision was to prevent teenage stars’ sexualization and to protect basic human rights such as the right to education, sleep, rest, free choice, etc. Of course I sympathize with the point of the restriction. However, the reaction from entertainment industry has been indifferent as the FTC passed over some problems.

First, the FTC generalized the problem from a single example. In other words, I feel like they demonized our industry as “a vicious enterprise.” Celebrity life certainly is not for everyone. A celebrity should have “superior ability” and put in “the utmost effort.” We cannot force someone to become a star if there is no talent or if he or she does not want to be a star. After a very strict selection process from would-be stars, we work hard to make their value high (commercialization). A relationship between an entertainment management agency and a celebrity is not a relationship of employee-employer, but a partnership. Trying to overexpose or overwork teenagers is a rare case. However, the Korean government generalized that every entertainment agency ignores their teenaged stars’ human rights.

Secondly, the guidelines of the FTC’s revision are vague. What is the standard of overexposure or sexualization and what is a human rights violation? So the level of exposure is just subjective. Also, the acceptable working hours of entertainers is ambiguous too. If entertainers’ working week is based on a 40-hour week as with general workers, we have two questions; should we count the time spent during appearances on TV, or commuting time to appear in the studio too? In the case of singers, they need to spend enormous amounts of time to practice, to prepare for their 3-4 minutes on stage. Even if the standard of this time is fixed, there is a problem of whether entertainers are general workers. Usually, entertainers do not get paid a salary. They are individual businessmen and women who split their income with entertainment agencies. Also there is no clear line between “stars” and “trainees.”

The third problem is equality. I contend that FTC applies this kind of standard only to the entertainment world. Of course, I know they considered the influence of entertainers. But I doubt if they put this standard to sports stars such as Kim Yu-na, Son Yeon-jae, Ji So-yeon, Yeo Min-ji, etc. I doubt that these explanations from the sports world succeeded as global stars with this same standard. Despite the concerns of the FTC, most agencies manage their teenage stars carefully. Agencies administrate their school and training, even strictly ensuring they return home on time. This “star system” is a hard act to follow for any other country, and I think this system has made the success that is “hallyu.”

The leading driver of hallyu is not the Korean government. Hallyu has come from agencies’ continuous investment, their systematic training system, and the efforts of individuals. Even though the government used “recommendation” not “compulsion” this time, artistry and the ability of creation should not be shrunk. Not only it did not take appropriate measures to prevent adverse effects, but the government said through a press release that the entertainment industry agrees with its opinion.

A fair game can be held when there are fair rules. The government should make fair rules, by managing and overseeing the market to see if it is a fair game. However, this time, all fairness has been lost. It would have been enough to place responsibility on the broadcasters, rather than issue these guidelines. There is a youth protection and broadcasting committee in the broadcasting arena which can be reconciled. This is the reason why the entertainment industry views this new regulation with apprehension.

Cho Dae-won is a professor of entertainment management at Kook-je University, and a representative of Choeun Entertainment. ― Ed.

Source: The Korea Herald
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Date: 2011-07-21 08:36 pm (UTC)
From: [identity profile] yolleh.livejournal.com
I love thegrandnarrative!
James always brings up some really interesting social issues.

Date: 2011-07-23 05:06 am (UTC)
From: [identity profile] kamchaatka.livejournal.com
Thanks so much for this link, it's very interesting reading.

Date: 2011-07-21 08:38 pm (UTC)
From: [identity profile] morgenderper.livejournal.com
Let them perform in niqabs

Date: 2011-07-21 08:38 pm (UTC)
From: [identity profile] timetobegin.livejournal.com
(Great article OP.)

What is acceptable is too subjective
Exactly how I feel about this. Everybody has a different view on what is 'sexual' and 'arrousing', not to mention that things are not as black and white as we'd like it to be.

It's good that their are rules (and people monitoring the welfare of singers and their audience), but sometimes they take it overboard and get wound up over the littlest things that they feel are harmful. That isn't the way to go either.

Date: 2011-07-21 08:40 pm (UTC)
From: [identity profile] lazmy.livejournal.com
I agree. They either want to ban nothing or every single thing. They need to find a happy medium.

Date: 2011-07-21 08:39 pm (UTC)
From: [identity profile] lazmy.livejournal.com
I think they should monitor the sexual dances that the underage idols do, simply because it may engage wrong thoughts in people that are much older than them and all that jazz. To be honest, seeing 15, 16, and 17 year olds do really sexy moves like grinding on the floor and stuff (a la Minzy) really creeps me out. It just makes me really uncomfortable.

Before I get called a hypocrite, it also makes me uncomfortable to see underage guys doing it. That video of Taemin grinding on the floor when he WAS jailbait made me shift in my seat :|

Date: 2011-07-21 09:14 pm (UTC)
From: [identity profile] hopeandmemory.livejournal.com
agreed. like it's hard not to see them as children if they aren't marketed in an adult way... and that brings up the issue of, well, okay, is it acceptable to make a 16 year old like suzy or krystal or sulli or taemin or the guys from teen top behave in an adult way when they are still legally children? like they're portraying an image, sure, but idk, it blurs the line of what is an acceptable reaction to that kind of behavior, too. it confuses the audience as well as the performer.

lol that makes so little sense, i need to take some advil for this headache lmao
Edited Date: 2011-07-21 09:15 pm (UTC)

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Date: 2011-07-21 08:46 pm (UTC)
From: [identity profile] dori-liv.livejournal.com
A lot of really good points. Its one of those things that's really hard to judge I guess, because a lot of it is subjective. Plus you can never really know what a 'talent' or 'star' wants to do and what they are made/pressured to do.

Date: 2011-07-21 08:49 pm (UTC)
From: [identity profile] spread.livejournal.com
It's not their fault that they're teenagers and that they also just so happen to be sexy...
/bornthisway

Date: 2011-07-22 03:39 pm (UTC)
From: [identity profile] steelsigns.livejournal.com
The way they're marketed has A LOT to do with how 'sexy' their image is
More so than whether they're "born with it", actually

Date: 2011-07-21 08:57 pm (UTC)
From: [identity profile] obeytheempress.livejournal.com
I think this is such a tricky subject. I was just thinking about it today.

I'm all for sexy dances. For me it starts to become problematic when I see a 14/15/16 year old doing them on stage. Do I think it's totally innapropriate for teens to dance sexy? No. Teenagers are sexual beings. In the case of someone like Minzy, who has to be told to stop dancing so sexy, it's obvious it's just how she expresses herself. It's how she likes to dance. But what about the young idols who don't like sexy dance moves? We all know most idols have little creative control. That's true for a lot of pop artists, but imo it becomes scary when 14 year olds are being told what to wear, how to dance, and what to sing. I'm sure many young idols enjoy what they do, and there's nothing wrong with it. I don't think there should be an outright ~ban~ on sexy dance moves, there just needs to be more protection for young idols in the industry. *sigh* Yet another reason why the korean music scene needs a total revamp.

Date: 2011-07-21 09:10 pm (UTC)
From: [identity profile] x-doctess.livejournal.com
You said everything I wanted to say. Perfect comment.

Date: 2011-07-21 10:02 pm (UTC)
From: [identity profile] eccentricvibe.livejournal.com
I agree. My main problem is when teens feel like they have to do this because their company tells them to.

Date: 2011-07-21 10:16 pm (UTC)
From: [identity profile] cast-no-shadow0.livejournal.com
Totally agree.

What's the age of consent in Korea? I think if it is illegal for an adult to have sex with someone of a certain age, then those minors shouldn't be exploited through sexy dance moves and outfits. I think the agencies are just using a form of sexual exploitation of minors. That sounds extreme, but it just kinda weirds me out me when they have these young girls doing very sexual dances in very sexual outfits.

/rant

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Date: 2011-07-21 09:07 pm (UTC)
From: [identity profile] crazyxcami.livejournal.com
She has 6months till she's 18~ wait till then lol

Date: 2011-07-21 09:03 pm (UTC)
From: [identity profile] devilstay.livejournal.com
It's all far to subjective(as has been mentioned before), what is sexual and what isn't considered sexual is different according to different people. I personally think that imposing sanctions, rules and regulations to stop females from dressing or acting in a certain way, is just avoiding the issue of a patriotic and capitalist society which sells sex, like it's a packet of sweets.

If you ban females from wearing certain clothes etc, you are not creating a society where they are raised to be treated as equals or where they learn to say no to social pressures, you are just turning back time and helping create the same pressurizing and restrictive society that you have now, but with more laws. Laws which in my opinion will be used for oppressive reasons, no matter how well intended these rules were created with in the beginning, particularly in a country which is already massively patriotic.

In my opinion, the only way to stop teenagers being placed in positions that make them feel uncomfortable, or they don't want to be in, is by;
a)Making the laws about children working clearer, so they now their rights and expectations.
b) Making sure, that generally speaking the laws between men and women or equal.
c) Teaching gender equality/feminism in schools.

I honestly think this is the best way, obviously the effects won't be instant but it's better than just placing bans all over the place, that will always be disputed, because as the world develops what is considered sexual will change.

However, the most important thing to implant asap, is children/teenage right in the work area, they should be clear and indisputable, i.e. hours of works, and what type of treatment they can expect from their work environment. I realize that my thinking isn't perfect, but I personally think this is the best way.

(I don't mention males, because the article doesn't really concentrate on them, but I have my own issues with that, coming in the form of under-age boys doing fan-service. I like fan-service as much as the next person, but sometimes...o.O)

Date: 2011-07-21 09:11 pm (UTC)
From: [identity profile] hopeandmemory.livejournal.com
i agree with this comment. it's all about changing the way people think about sexuality, and that takes much longer than just saying "hey you can't wear a bikini and shake your moneymaker on television."

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Date: 2011-07-21 09:08 pm (UTC)
From: [identity profile] mycolorisacolor.livejournal.com
it's all in your head though. so if a 17yo does a sexy move, it's inappropriate, but THE VERY DAY he/she turns 18, it's magically not wrong anymore?
I'm not saying teens should do whatever, but age is just a number.
I mean, if they're older than 15~16, then they should be ok doing mild sexy things. and yes, I consider sexy dancing just a mild sexual thing, cause really, I never ever got horny for seeing an idol dancing sexy. I can imagine some older pervs taking it the wrong way, but then it's coming from them tbh. they're the kind who would find a girl in a school uniform sexy and provocative. and with the exception of a few occasions, if any, I've never seen anything in kpop that I deemed inappropriate.

Date: 2011-07-21 09:09 pm (UTC)
From: [identity profile] hopeandmemory.livejournal.com
Second, with exceptions such as semi-nude 17-year-old model Choi Eun-jung aside, who notoriously said that “10-19 are the perfect ages to reveal a lot of skin,”

TEN???

Image
Edited Date: 2011-07-21 09:09 pm (UTC)

Date: 2011-07-21 10:03 pm (UTC)

Date: 2011-07-21 09:39 pm (UTC)
From: [identity profile] chipchipcheep.livejournal.com
for me it's not even the suggestive lyrics or dances that are the most disturbing, but the managers and companies trying to control the girls' personalities and not allowing them to use the internet or keep cell phones. i think the coercion that probably goes on backstage is much more worrisome than anything the public sees.

and tbh i think something needs to be done about these very young idols. ffs, let them finish middle school before they spend 10 hours a day training so they may or may not debut...

Date: 2011-07-21 10:03 pm (UTC)
From: [identity profile] omen1x2.livejournal.com
I used to be a dancer, and when I was in high school, I would actually see girls about twelve and thirteen doing the "sexy dancing," and I was really rather disgusted. Shaking ta-tas when they're barely even old enough to have any? Ew.

However, I do think that when girls get older (about sixteen), sexier dancing isn't such a problem, provided that it stays a bit more tasteful. No ground-humping, thank you.

Rather than sexy dancing, I think the minimalist clothing is what people should address. Do people really think that these same artists won't sell as well if they're not dressed as strippers? And if so, then clearly they aren't good enough artists to get by without it.

Another issue that I guess no one thinks of is that, with the total control the companies hold over their artists, minor and adult alike, I think sexual abuse is much more likely. They might have curfews, but who's to say that the managers in the building won't take advantage? And who's to stop them? Most pre-debut and debuted artists are desperate for a chance at stardom, and speaking out would ultimately destroy their careers. Especially in a culture like Korea's, where (although they've grown greatly over the years) women are still rather looked down upon. And seeing these over-sexualized minors every day can make this even worse.

Great article need more like it.

Date: 2011-07-21 10:44 pm (UTC)
From: [identity profile] shinobu-kokoro.livejournal.com
I agree that something should be done about the way young entertainers these days are portrayed in the media including the guys too.

Yes, there are perv people out there especially in the male-dominated Korean society that thrive on the idea of young girls dressing and dancing sexily...the same goes for the young guys as well.

This was a subject that I'm glad is being address because it just sicken me to no end how people including the International fans overlook these types of issues. The article about the kid that knew G.NA's measurements no one really found a problem with that...Hyuna ground-humping the floor in every one of her songs, and 2pm shirt ripping every chance they get the fact that SNSD and their hot-pants if they bend down you could see their vajajas...these kids have got to know that many ppl could care less about your music or talent or lack thereof, people are simply concentrating on their sexual appeal they are feeding to their fans. This bothers me and I'm just a causal fan, I wouldn't want to be the object of some old man or women's wet dreams. *shudders*

I honestly think that if more people within the entertainment business spoke out and stood up for what they believe it then K-pop would be less sexualized and extremely gimmicky. I feel like many of the celebs are just too damn speak out on these types of issues. I guess it's been going on for this long so maybe they feel it's normal or something.

It's really quite amazing how when you do see them in their down-time they don't look, dress or act as they do on stage or in their mvs. There have been many times to me that many of them especially the girls seem totally uncomfortable in their skimpy outfits, and their sexy dancing. Recent example Hyuna's "Bubble Pop" her so-called sexy dancing was hella awkward to watch, and it screamed pedo-bait all over it.

Re: Great article need more like it.

Date: 2011-07-22 12:48 am (UTC)
From: [identity profile] obeytheempress.livejournal.com
your last paragraph reminded me of when 4minute was promoting their last single. there were at least two performances where their dresses were entirely too short and they obviously uncomfortable and you could see them subtly trying to tug them down for the whole 3 minutes. what the hell is up with that? :|

Re: Great article need more like it.

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Date: 2011-07-22 02:15 am (UTC)
From: [identity profile] atarashiiyoake.livejournal.com
LMAO. I'm going to take everything that Cho DaeWon says at face value, seeing as this person is a representative of an entertainment company. Obviously he would be against it, because profits are more important than preventing 'oversexualization' of teens. no way he would be objective on the matter.

They should at least talk things through with the idols, both male and female(!) to see what they're comfortable with, instead of pressuring 60% of them into various states of undress. =/

There is a youth protection and broadcasting committee in the broadcasting arena which can be reconciled.

... who only cry out at the most ridiculous of times. *rolls eyes*

I want to read this book Turnbull is putting out.

Date: 2011-07-22 07:39 am (UTC)
From: [identity profile] jetaime-pyon.livejournal.com
if this is going to prevent bs like bubble pop from being released again, then by all means, enforce this law.

Date: 2011-07-22 09:59 pm (UTC)
From: [identity profile] itangeisha.livejournal.com
still reflecting on the age of consent... i already think that 15 here in france is low but 13....

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