Enswers to buy Korean pop culture site in U.S.

[ashiva.livejournal.com]

Local firm to promote movies, music and news from Korea overseas

Video search technology provider Enswers Inc. said yesterday that it has agreed to acquire Silicon Valley-based online company Soompi Media LLC to create a Web portal for Korean pop culture and news in the United States.

Under the agreement, Seoul-based Enswers will introduce this month a revamped Soompi.com powered by its own video search technology in a bid to bring Korean dramas, music, movies and news to audiences outside the country, it said in a statement. Financial terms were not disclosed.

Founded in 2006, Soompi is among the largest online Korean pop culture communities in English. It gained ground on the back of hallyu, or the Korean Wave - drawing about 5 million monthly visitors from some 150 countries.

The Korean Wave was fueled by the huge popularity of Korean soap operas, pop music and movies in Asian countries. But efforts by local online companies to deliver content to global audiences were hamstrung by Korea’s Internet regulations requiring visitors to identify their names and ID numbers. Enswers is a four-year-old company. Yonhap

Source: JoongAng Daily

Comments

[audiograms.livejournal.com]

i like

[umbrella-smile.livejournal.com]

Oh my god I haven't been on soompi in at least a year, almost forgot about it.

[jaerotic.livejournal.com]

Soompi was founded waayyy before 2006 though. O_O The server crash happened n '05. Or are they not talking about the forums alone?

[umbrella-smile.livejournal.com]

I think they are speaking about the main soompi.com site .

[jaerotic.livejournal.com]

I thought so, but I didn't know how to phrase it. xD However, the main soompi.com site was just revamped as well because I definitely remember an older main site where I used to read internet novels. :x
But I guess that's unimportant stuff anyhow~

[rikayla.livejournal.com]

soompi has been going downhill lately, so i hope this will revive it.
they really need new IT people to revamp the site.

[kiwilovekiwi.livejournal.com]

I thought Enswers was a typo! XD
Good for Soompi. Their news is slow but there's less spamming so I'm hoping the integration will do them good.

efforts by local online companies to deliver content to global audiences were hamstrung by Korea’s Internet regulations requiring visitors to identify their names and ID numbers.

God yes!!! I'm not willing to shell out my social security and other identifications just for kpop!! SK needs to stop this regulation if they want more international fans!!

[platinumpair.livejournal.com]

I like. Go for it.

[http://users.livejournal.com/reminisce__/]

Hah, Soompi is from Silicon Valley too? Good ol' Silicon Valley. Hoping it turns into something that is actually worth something.

[kaesshi.livejournal.com]

Silicon Valley-based online company Soompi Media LLC

Ohh.. I didn't know it was in Silicon Valley. XDD Good to know~~

[ayumikoshiro.livejournal.com]

Oh noes but where will people post their illegal links... I know Soompi isn't the only place but it's a surefire way to find everything.

[deazaskia.livejournal.com]

A+ title

A+ song as well