
It has been reported that SM Entertainment (SME) has lost a monstrous sum of 4 billion won (approx. US $3.7 million) in the last 4 years, which coincides with the company’s expansion into the karaoke business.
In 2006, SM Bravo, a company that specialised in karaoke machines, was incorporated as a subsidiary by SM Entertainment in order for SME to expand their operations into the karaoke industry. Additionally, SM Amusement, a different company affiliated with the karaoke industry, was added to the list of subsidiaries when SM Entertainment incorporated it in 2008.
At the time of this expansion, SM Entertainment had announced that they would revolutionize the karaoke industry with their expertise in the Korean and Asian music market, as well as their influential network-ability in Asia.
However, after four years into this expansion, there remains only two karaoke establishments that are operating somewhat effectively. Additionally, the value and worth of the subsidiary company’s are failing to increase despite continued investments.
To summarise the total loss made my SM Entertainment:
* SM Bravo has invested a total of 6 billion won, but by end of August 2010 it was reported that only 3.4 billion won was what remained of the account, resulting to a loss of 2.4 billion won.
* SM Amusement has invested a total of 1.4 billion won, but as per bi-annual report, the investment has gone down the drain with the total resulting to impaired/eroded capital.
As a result of the loss, SM Bravo will be undergoing a merge with SM Amusement, with an SME representative stating, “A remodelling of the karaoke business was necessary and hence we are in the process of merging the subsidiaries together. Once they have merged we will come up with a brand new business plan.”
Meanwhile, netizens have voiced their opinions, “Don’t they know what happens when you start carrying too many eggs in one basket?”, “So that’s where all the hard earned cash from their artists go to”, “What a waste of sweat and tears from SNSD, Suju, Shinee, F(x)”, and my personal favourite comment – “This is a classic example of a parent running down their business and making their kids earn the money for them. And when the kids hand over their hard earned cash the parents then spend it on useless things instead of paying off their debt. Once the kids start telling them to stop the nonsense, the parents then tell them not to bite off the hand that feeds them when it’s obvious that the kids are feeding themselves with their own hands.”
source: allkpop

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Date: 2010-10-09 11:20 am (UTC)no subject
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Date: 2010-10-09 11:21 am (UTC)it's a business, you win some, you loose some.
it's not cause of "karma".
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Date: 2010-10-09 11:23 am (UTC)no subject
Date: 2010-10-09 11:25 am (UTC)no subject
Date: 2010-10-09 11:24 am (UTC)no subject
Date: 2010-10-09 11:38 am (UTC)they should write a drama
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Date: 2010-10-09 11:25 am (UTC)We will pay you monies.
Honest.
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Date: 2010-10-09 11:40 am (UTC)(no subject)
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Date: 2010-10-09 11:27 am (UTC)epic comment.
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Date: 2010-10-09 11:27 am (UTC)no subject
Date: 2010-10-09 11:34 am (UTC)(no subject)
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Date: 2010-10-09 11:29 am (UTC)mte.
i don't even know if i should laugh or cry.
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Date: 2010-10-09 03:39 pm (UTC)no subject
Date: 2010-10-09 11:33 am (UTC)no subject
Date: 2010-10-09 02:08 pm (UTC)Interesting.
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Date: 2010-10-09 11:35 am (UTC)no subject
Date: 2010-10-09 11:35 am (UTC)the instrumental version to my karaoke to Lucifer was hilarious but I still had fun singing off key and butchering Minho's rap.
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Date: 2010-10-09 11:36 am (UTC)He hasn't in some time.
It is business, not every idea is going to be successful.
This is a classic example of a parent running down their business and making their kids earn the money for them.
Umm isn't that what all companies are? A place where workers earn the money and the owners/managers spend it on experimental ideas to try to make more money?
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Date: 2010-10-09 12:16 pm (UTC)(no subject)
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Date: 2010-10-09 11:38 am (UTC)A+ netizen.
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Date: 2010-10-09 11:39 am (UTC)win.
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Date: 2010-10-09 12:10 pm (UTC)(no subject)
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From:re: that gif
Date: 2010-10-09 11:40 am (UTC)Re: that gif
Date: 2010-10-09 11:46 am (UTC)no subject
Date: 2010-10-09 11:43 am (UTC)no subject
Date: 2010-10-09 12:43 pm (UTC)“Don’t they know what happens when you start carrying too many eggs in one basket?”
I thought the idea of having subsidiaries was the opposite of putting all the eggs in one basket...?
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Date: 2010-10-09 11:55 am (UTC)So yeah,
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Date: 2010-10-09 12:01 pm (UTC)doubt so... xD
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Date: 2010-10-09 12:26 pm (UTC)Well, it doesn't look like they took care of this well. It seems badly promoted and it does say that the business is run just ~somewhat effectively~ Ah well, not all ventures are meant to be I guess (especially weird random karaoke ventures) XD I would have wanted them to develop SM Pictures instead even after they flopped once. It's still seems more lucrative than karaoke :))
About the k-netizen comments, I don't think they have a right to comment negatively on things they don't fully understand :\ It just didn't click, that's all and it's not completely the company's fault. If this thing succeeded, it would have meant more money for their idols (who don't seem to care that SM is investing in other things) and other things :\
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Date: 2010-10-09 12:37 pm (UTC)Everyone is entitled to their opinions, I am pretty sure the profits made by the artists after they are paid their salaries and then their living expenses, the cost of the productions/concerts/mvs & merchandise (because you can rest assured that the company uses all revenue made by the artists themselves because that is how the music industry works) are defintely used to prop up other areas of SM that arent doing well.
Additional revenues made by senior artists (dbsk, BOA etc) are then used to develop the next level of trainees and then so on as well.
There is a big huge picture and the person who made the comment that was psoted to start this thread had a point.
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Date: 2010-10-09 12:34 pm (UTC)Geez. I'm a business major and I'm smh over this right now. In business, no matter what company you are, whether it is as big as Apple or as small as your lemonade stand out there, there's a risk of expansion and sometimes what might be the company's projected risks maybe smaller or higher than the actual ones. You can never really tell what happens next. Unpredictable world is unpredictable. As for SME, what they can do is a.) make another business plan for it to at least offset with whatever sunk costs that they incurred or b.)scrap the expansion altogether and suffer w/ the losses and try to find on a more lucrative venture that will recover these losses.
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Date: 2010-10-09 12:39 pm (UTC)(no subject)
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Date: 2010-10-09 01:19 pm (UTC)The only benefit about them is that they have the original instrumentals for all songs coming from SME, I believe.
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Date: 2010-10-09 01:36 pm (UTC)(no subject)
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