SM teams with KAIST to develop artificial intelligence, digital tech

[waves-of-light.livejournal.com]

KAIST, South Korea's top science university, said Thursday it is teaming up with K-pop powerhouse SM Entertainment Co. to conduct joint research on digital avatars for virtual concerts in an effort to boost development in metaverse technology.

The metaverse -- a virtual environment where users interact through digital avatars -- has recently grown in popularity as the pandemic limits in-person contact. K-pop artists have been at the forefront in adopting the technology, holding virtual meetups with fans.

KAIST said in a statement that the research will focus on producing digital avatars, as well as metaverse concert technology.

The university will offer its artificial intelligence and network technology used in metaverses in the partnership, while SM Entertainment will provide its content production expertise.

The collaboration is the latest in the local entertainment industry's efforts to adopt new technology amid the pandemic.

Naver Z Corp., which operates metaverse platform Zepeto, has collaborated with K-pop girl group BLACKPINK to allow users to virtually meet the group on the platform. Zepeto had over 200 million users globally as of February.

Last year, K-pop boy band SuperM, under SM Entertainment, held an exclusively online concert that drew about 75,000 fans.





source: Yonhap News

Comments

[twinklehana.livejournal.com]

what

[dalpaengi.livejournal.com]

I’m speechless…

[frequency.livejournal.com]

KAIST said in a statement that the research will focus on producing digital avatars

(https://imgbb.com/)

[gathyou.livejournal.com]

Ffs sm calm down

[broadcities.livejournal.com]

the research will focus on producing digital avatars
why reinvent the wheel when neopets and habbo hotel already have the knowledge? yes i am a gamer

[suggestivepeach.livejournal.com]

You are so right for this 😔🤚

[chiives.livejournal.com]

lmao i was thinking of second life or pretty much any mmo out there but lol

[babycheeses1.livejournal.com]

Who's asking for this??? They're better off using whatever money they're throwing at this and using it instead to better promote their artists 😒.

[vintage-boom.livejournal.com]

Zepeto had over 200 million users globally apparently a lot of people

[rennehollic.livejournal.com]

What I'm getting from this is, SM in the future does not want trainees. They want to pop avatars, use them and abuse them




What I just said makes me feel dirty

[vintage-boom.livejournal.com]

no that's not what's happening here. they want accessibility on speed, additional revenue streams, and the ability to cash on on idols while they're simultaneously working on other things. this isn't strictly an SME tech trend, other agencies are working on similar stuff too.

[snowphone.livejournal.com]

oh god no, i had just managed my weekly mental suppression of the avatar concept

[thegout.livejournal.com]

imagine avatar idol's stans. everything is possible

[vintage-boom.livejournal.com]

this is unsurprising they've been working on AI tech for years now to incorporate into their idol marketing. partnering with an app called Geppetto is a bit too on the nose tho.

IMVU has better graphics and animal crossing is more engaging.

[myungung.livejournal.com]

Zepeto wasn’t what I wanted for virtual avatars, so hopefully this is better. While I would be psyched for AI, this has so much possibility for going wrong and I’m not very confident of how SM will make i