
When it comes to talks of how sexuality is perceived in a particular place, it’s never a good thing to base one’s judgement solely on how the media depicts it. That’s because if there’s anything that the media has misrepresented the most in the course of its development over the years, it is that of human sexuality. One good example of this would be how the South Korean entertainment industry — K-pop in particular — portrays sexuality.
In case some of you might have missed it, a fairly recent prostitution scandal broke out in the K-entertainment world with some rather unsettling revelations. The scandal was said to have involved some Korean female celebrities who have been characterized as either rising or waning stars that have struggled over the years with earning a decent income in the industry. The news reports and investigations have revealed that it was through the notion of “sponsorships” that these celebrities were being forced to engage in such activities.

Talking about the South Korean sex industry is in a way akin to discussing the infamous slave contracts of the K-pop world: everybody is aware of its highly questionable existence, yet it has been around for so long and has become sort of integral to the system that it’s mostly ignored. This is no surprise when young people (and even some working adults) in South Korea are very much unable to engage in sexual relations of various kinds because of how a majority of them still live with their families. In addition, the South Korean sex industry accounts for a significant percentage of the country’s total GDP, hence the reason why South Korea has been hailed as one of Asia’s prime destinations for sex tourism.
However, apart from being a significant money-maker, the sex industry has bred an unnervingly remarkable culture of ignorance for the issues that plague it. This particular sense of ignorance is what’s driving the state to simply create laws that outrightly illegitimatizes the entire industry, and the fact that the South Korean society turns a blind eye to the nuances of the sex trade issue has led to a sincere lack of public discussion about what the sex trade means to those involved, namely the sex workers.
In short, it was a black or white situation for the citizenry: the sex industry is absolutely wrong; sex work is not honest work. Nothing more, nothing less. Tragically, this has then led to an unconscious sense of unaccountability among South Koreans in which active denial on the complex matters of sexual exploitation — and probably even sex in general for that matter — is a general trend.

As a Neo-Confucianist society, South Koreans have constantly upheld sexual purity especially among women and is a trait deemed integral to their individual worth. The historical roots of South Korea’s modern, Neo-Confucianist way of living has always depicted the chaste and virginal woman as desirable; hence her abstinence from sex or at the very least, her utmost intolerance for the vaguest sense of her sexuality was considered to be more valuable than her life. However, there were some women who departed from these strict rules of the Confucianist lifestyle and these were the kisaengs — free-spirited and sexually liberated women of the lower class. These women were in a way similar to the Japanese geisha: intelligent, educated, and highly-trained in the art of entertainment and pleasure.
The stark contrast between the ideally pure and submissive Confucianist woman and the seemingly liberated kisaeng eventually became South Korea’s own version of the Freudian madonna-whore complex, and just like that complex, the shaming of the female sexuality has become an intrinsic attitude among South Koreans, an attitude that stems from a culture that has a deep aversion from anything sex-related. By subscribing to these sexually conservative perceptions and opinions, the public is hindered from really bringing issues about sex (i.e. contraception, STDs, etc.) into public discourse.

K-pop as an industry is rooted in this conservative way of thinking. The divide that exists between ‘sexy girl group concepts’ and ‘pure and innocent concepts’ is clear, and while such marketing ploys might seem harmless, the deeply rooted sentiment for this divide is slut-shaming. K-pop’s portrayal of the madonna-whore dichotomy in the industry reinforces the ‘general consensus’ that the pure and innocent girl is the more socially acceptable and morally upright one while the sexually liberated female is ‘tainted’ and seen as the ‘less respectable’ one of the two.
HyunA of Cube Entertainment’s 4Minute is a clear example of the ruthlessness of slut-shaming in K-pop. When HyunA broke out as a solo artist and was marketed with sexy concepts, K-pop fans were quick to criticize and judge her without even a hint of consideration on the fact that these marketing decisions might have not been entirely her own. The way her company conceptualized her solo idol persona and the way fans would shame HyunA by commenting on how her new sexy image took away from who she is as a person and as an idol dancer is once again a manifestation of South Korea’s narrow perception of female sexuality and once again, sex as a whole.
It is for this reason that slut-shaming makes a horrible contributor to the issue of sexual exploitation in South Korea. It is the judgement that because these sex workers ‘chose’ this life, they have been illustrated as undeserving of genuine help and sympathy. As Korean-American brothers and filmmakers Jason and Edward Lee so explored in their documentary Save My Seoul (which is about the rampant underground South Korean sex trade), something is ‘broken’ in South Korean culture that somehow makes it acceptable to condone the industry, and it is mostly because of how society sees and treats the girls involved in the the sex trade business.

As mentioned, although law enforcement against prostitution has been strict in South Korea, there’s no denying that with the continuous existence of the outright sponsorship practice in the entertainment industry (and the severe lack of regulation of South Korea’s sex industry), the root of the problem has not been directly and properly addressed. Rather, instead of campaigning for the genuine protection of those who are being exploited by such a system, it seems that these laws and policies were merely made in an attempt to guarantee South Korea’s consistent global competitiveness in being a model country that so-called condemns illegal sexual activities such as prostitution.
However, due to how the culture continues to shy away from talks about the complexities of sex — especially that of the female sexuality — it very well appears that these policies were made in vain. In the end, unless South Korea as a society starts engaging in meaningful and substantial discourse about not just the sex industry, but sex — particularly that of female sexuality — as a whole, then the problem of sexual exploitation will continue to remain as one of their most heartbreaking secrets.
Source: Seoulbeats
There are additional links on the Seoulbeats page if anyone is interested in reading more about this.
Date: 2016-03-15 06:49 pm (UTC)Re:
Date: 2016-03-15 07:15 pm (UTC)yikes
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Date: 2016-03-15 07:57 pm (UTC)I need a term to rise up to replace slutshaming, because we need a word for the concept, but wow does that one suck.
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Date: 2016-03-15 08:16 pm (UTC)Mte.
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Date: 2016-03-18 11:30 pm (UTC)no subject
Date: 2016-03-15 07:12 pm (UTC)no subject
Date: 2016-03-15 07:14 pm (UTC)no subject
Date: 2016-03-15 07:18 pm (UTC)Very easily.
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Date: 2016-03-15 07:22 pm (UTC)(no subject)
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Date: 2016-03-15 08:04 pm (UTC)For real...i cant.
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Date: 2016-03-16 12:02 am (UTC)no subject
Date: 2016-03-18 11:31 pm (UTC)no subject
Date: 2016-03-15 07:27 pm (UTC)And I'm really tired of when it comes to this discussion people miss that prostitution is not a cause but a consequence. You don't stop prostitution and stop the problem. There is so many problems derivated from sexism that people try to fix instead of trying to educate people, and that way nothing gets done.
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Date: 2016-03-15 07:48 pm (UTC)like i always expect the same kind of responses but i have to remind myself that theyre not the same place.
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Date: 2016-03-15 08:14 pm (UTC)Do you mean ontd comments are better/worst?
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Date: 2016-03-15 07:52 pm (UTC)no subject
Date: 2016-03-15 08:43 pm (UTC)(no subject)
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Date: 2016-03-15 07:53 pm (UTC)seriously just ugh such a white libfem stupid fucking phrase. And before anyone asks I am against the term because of the fucked up racial politics of the term and the fat that people use it to refer to minors and other vulnerable girls and women.
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Date: 2016-03-15 08:05 pm (UTC)English is not my first language so I'm confused at when people use "slut shaming". I thought when people used it it was in an ironic way and now your comment made me realize is not and I'm a bit surprised.
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Date: 2016-03-15 07:55 pm (UTC)It's odd how they implied that HyunA couldn't possibly have a hand in her sexy concepts. Not to detract from the seriousness of the topic, but there is an odd "sexy is bad" undertone here. (And I think it's delusional to think that the Korean music industry other than some individuals a la CL care about changing conceptions of Asian people in the world at large. The world doesn't revolve around the West, really, and most native Koreans have little reason to know about the distorted views of, say, the US.)
They also don't seem real clear on the difference between "sex workers" (i.e. people choosing it as a profession) and sex trafficking/forced prostitution.
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Date: 2016-03-15 09:05 pm (UTC)i bet there's women in kpop who hate being marketed as oversexualised, i bet there's ones that hate being marketed as 24 year old schoolgirls (even without the extra-creepy sexual element to that), but i bet there's also ones who enjoy each of those, regardless of the fact that they couldn't choose to be presented in a different way if they wanted to. the latter are probably rarer than the former, and there's a potential argument to be made that it doesn't matter if they don't have choice (which smacks of libertarianism to me and also leads quickly to a 'is free will even real' rabbithole)
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Date: 2016-03-16 12:05 am (UTC)no subject
Date: 2016-03-16 12:05 am (UTC)(Looking at some of the commenters above. The author is using a word ("slutshaming") because she expects the audience to know what it means, not because she thinks women engaging in the sex trade are sluts... which is clear from the context of the article.)
Anyway I like the connection made between madonna/whore and innocent/sexy concepts in Kpop, I think it's a split that quite a few of us have complained about before, and IA that it's a split that harms women as a whole and particularly those "invisible"/disparaged women engaged in the sex trade.
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Date: 2016-03-18 11:36 pm (UTC)no subject
Date: 2016-03-16 01:20 am (UTC)Well, sure good diction and good research make good article, but I guess of all things needs to be discussed in this article, we should not put flames to someone who is trying to provide insight and attract the public to the problem.
I see this in Omona for a few times already. Sometimes it disappoints me, but I cant say it's entirely bad either as at times it brings me new knowledge, and I thank you for that.
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Date: 2016-03-18 11:33 pm (UTC)no subject
Date: 2016-03-16 05:43 am (UTC)no subject
Date: 2016-03-19 12:45 am (UTC)The sign at right says: "Guarantee the right to survive."