No, first was Taeyeon with Verbal, f(x) with Zico and also rumoured Tiff with Zion.T. SM see that hh/r&b crowd is really popular lately (see charts) and where's potential money there's SM but ofc like always they little late for the party lol Baek&Suzy I would say it's diff pair of shoes. But yeah, SM realising that by being open (but not too open, those just small featurings, nothing they can't loose control over) they can gain something is really a view to behold
Yeah, I forgot about that! Somehow my brain temporarily deactivated male part of SM lol Which is silly me bc he one of the most valueable representants;D
they've reaaaaaally opened up on out of company collaborations since the start of last year. jonghyun was the first artist from within the company to have a non-sm artist feature on a title track with his solo: iron with "guilty pleasure" and zion.t with "deja boo". he also collaborated with younha and wheesung for his mini (and worked with philtre from planet shiver). he's worked with crush too, and composed for iu, son dam bi and lim kim but the first two were in 2013.
and then came verbal jint on taeyeon's song, zico with f(x), tiffany's upcoming song with zion.t for her solo (probably), now this and luna's featuring on one of zico's new songs as well.
i am too!!!! and i'm kind of convinced that the ~surprise success of "deja boo" (to the point where sm ended up making it a second title track) kinda warmed sm up to non-sm featurings within songs. but!! i'm not sure, tbh. taemin's comeback is gonna be mid-ish february and shinee are pretty booked in japan until the start of summer otherwise. he's made a few comments on his radio show where i got the impression that he's not really preparing for a comeback yet but it's hard to say because he's legitimately alwaaaaays working on new songs.
You predict that this will beat in longevity Suzy&Tae's (supposed) ex collab?;D It's interesting situation bc Dream still sittin on the throne and from SM perspective it would probably be better to not out do themselves but they not in control here;P
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Date: 2016-01-20 04:15 pm (UTC)SM see that hh/r&b crowd is really popular lately (see charts) and where's potential money there's SM but ofc like always they little late for the party lol
Baek&Suzy I would say it's diff pair of shoes.
But yeah, SM realising that by being open (but not too open, those just small featurings, nothing they can't loose control over) they can gain something is really a view to behold
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Date: 2016-01-20 10:02 pm (UTC)no subject
Date: 2016-01-20 10:22 pm (UTC)no subject
Date: 2016-01-20 04:34 pm (UTC)and then came verbal jint on taeyeon's song, zico with f(x), tiffany's upcoming song with zion.t for her solo (probably), now this and luna's featuring on one of zico's new songs as well.
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Date: 2016-01-20 04:27 pm (UTC)Looking forward to this song :)
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Date: 2016-01-20 04:35 pm (UTC)no subject
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Date: 2016-01-20 05:18 pm (UTC)no subject
Date: 2016-01-20 06:33 pm (UTC)That was nice. come on....
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Date: 2016-01-20 06:57 pm (UTC)Maybe this will be the beginning of your making as a Taeyeon fan?
Muahahaha!
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Date: 2016-01-20 08:26 pm (UTC)no subject
Date: 2016-01-20 10:28 pm (UTC)It's interesting situation bc Dream still sittin on the throne and from SM perspective it would probably be better to not out do themselves but they not in control here;P
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Date: 2016-01-20 10:05 pm (UTC)no subject
Date: 2016-01-20 11:19 pm (UTC)no subject
Date: 2016-01-21 01:48 am (UTC)