Idol Group Fanclub at the Height of Their Opposition against the Agency.

[telrunyaaa.livejournal.com]

A section of TVXQ's fanclub succeeded in presenting an effective case on matter of the current dispute between SM Entertainment and the group's three members. They have made use of newspaper advertisments criticize SM Entertainment and to expose "how unfair TVXQ's contract is", stating slogans such as "TVXQ are not monkeys."

In addition, they have already started a boycott against the company as well. TVXQ's fanclub "Cassiopeia" is refusing to purchase any albums, photobooks, DVDs, ringtones, and other merchandise issued by SM Entertainment as well as staying away from any branch off restaraunts owned by the company, stating that "Fans have been exploited with merchandise most focused towards the numbers that are sold rather than its quality as well as with numerous contests similar in nature."

Not only this, but TVXQ's fans have presented a petition to the National Human Rights Committee last day. TVXQ fancafe, Dong Nae Bang Nae (DNBN) has handed in the petition along with 120 000 signatures stating that "In representing all the young people of Korea, because there are those who are trampling on the efforts of dignity and morality in this country, a drastic change is necessary in order for the victims of this case to be able to recover as soon as possible from the severe infringement of human rights that has occured."

SM asked for understanding from those who had bought tickets to the upcoming "SM TOWN LIVE '09'" concert for cancelling the plans due to the consideration for the safety of the audience. DNBN, having applied for an official court compensation for financial and mental damage suffered due to the one-sided cancellation of the "SM TOWN LIVE '09'", previously scheduled for August 16th, that was a result of no one else's fault but their own, revealed that they wanted "An official apology from SM Entertainment and a 10% refund from the original ticket prices."

The fanclub has also been presenting their case in writing in a very systematic fashion. TVXQ's fans, who at first had been sending out a few emails stating their case, have now managed to put together an organized approach starting last month, facing the company eye to eye by putting together formal written reports. There is a high possibility that the fans of 2PM who have been stuffing the agency's mailboxes full for the 11th day running will soon turn to similar efforts as well.

However, it is the opinion of practically half of the whole entertainment community that there isn't really anything that fans can do in times of "unfairness from the agency." In reality, not only is the relationship between the company and the artist not structured so much like "the agressor" and "the victim" as it might seem, but public relations must be handled in a much more careful manner than what fans might think.

An insider with relations to A, who has been gaining much popularity recently, confessed that "There are a lot of fans who pick fights about things like schedule policy or how we go about making legal documents. You really have nothing you can say or do when fans get stubborn over false rumors or without any real knowledge of what goes on behind the scenes."

Continuing on, he stated "When the artists are having a hard time, the agencies are the ones that worry about them the most and are the ones that will try their best to find a way to get them out of the situation. In times like these, wouldn't it be so much easier on both parties if the fans could just trust them and offer their support?"



Source: OneTVXQ
Translation: happy.colour @ OneTVXQ.com
Shared by: OneTVXQ.com { One World. One Red Ocean. One TVXQ!}


T____T   DBSK <3   AKTF !

Comments

[lovey-cookey.livejournal.com]

Insider's argument is invalid if we're speaking SM here. Are the fans suppose to support the agency when the actual artists are the ones sueing?
And do give me a sec to laugh at the thought of SM actually caring for their artists' beyond the profit. SHINee and SNSD are still underfed, and JaeChunSu spoke for themselves.

[nicooyo.livejournal.com]

"There is a high possibility that the fans of 2PM who have been stuffing the agency's mailboxes full for the 11th day running will soon turn to similar efforts as well."

Oh Lord please don't go giving them anymore ideas.

"When the artists are having a hard time, the agencies are the ones that worry about them the most and are the ones that will try their best to find a way to get them out of the situation. In times like these, wouldn't it be so much easier on both parties if the fans could just trust them and offer their support?"

The fuck..? Did I read that right?

When they're "having a hard time" it's usually the agencies fault to begin with. Getting nearly no sleep, flying from one country to another, and performing all the time.. sounds like the agency to me.

[sweetlolliipop.livejournal.com]

Oh Lord please don't go giving them anymore ideas. times a bajillion please.

[stole-away.livejournal.com]

SM artists look like they have been starved. ;/
KTF <3

[oracy.livejournal.com]

"TVXQ are not monkeys."

Does this mean every artist in Korea should have these ads running in the newspapers? I'm pretty sure DBSK aren't the only ones locked into 13 year contracts.

I don't necessarily stand with SM on this one but really, fans who jump straight down their throats whenever anything goes wrong really need to step back a bit. They can keep whining about how the agency only cares about profit, but companies clearly don't do this work for the love, you get what I mean? The entire point of setting up a company and hiring people is for the profit, they're just doing their jobs.

[itangeisha.livejournal.com]

i kinda agree..

[talgi-uyu.livejournal.com]

IA but in your pursuit of $ you shouldn't forget that the people working for you are still people.

[readyforever.livejournal.com]

Does this mean every artist in Korea should have these ads running in the newspapers? I'm pretty sure DBSK aren't the only ones locked into 13 year contracts.

but TVXQ are pretty much the only ones that the public sees that make trips back and forth from Korea to Japan on an almost daily basis (and are trying to retain their status in both countries). It's that kind of schedule that hurts them specifically, and not the others, which is what and why Cass is speaking up so much.

[des-akazim.livejournal.com]

Don't even know if this is what they meant, but in my experience, SM makes some of the cheapest freaking t shirts. low quality fabric, basically see through....I stopped buying cloth stuff from them.

[xkimchi-ninja.livejournal.com]

Sounds like the Hot Topic of the K-Pop world :/

[314159.livejournal.com]

hmm idk, I have two DBSG shirts (Jaejoong's "No Stress" shirt and the black long-sleeved shirt with DBSG in gold) and they're both pretty good quality.

[des-akazim.livejournal.com]

I have a Changmin banana oops shirt and another cloth type thing (I gave to a friend) and wasn't happy for the price and quality B\

[iheartomntd.livejournal.com]

ok "insider". Why does Jessica and Taemin look like they will blow over with a gust of wind and the rest write such creepy messages on their cyworlds.

and Yes SM makes the cheapest clothes with the cheapest materials they can find.

[ninjacatherine.livejournal.com]

Am I the only one seeing this in a business perspective? Supply and demand. Fans demand artists' stage presence, thus they have to fly all over the world and perform. Fans demand merchandise, thus they produce products quickly to fill up that hole in the market.

So basically, it's kind of the fans' fault that they're overworked. There's a lot of pressure coming from the fans who want to buy, touch, and see their idols and because of that the companies start overworking their artists to satisfy the massive demand.

[riiche.livejournal.com]

ia on the part about merchandise, but not with So basically, it's kind of the fans' fault that they're overworked. You can't blame fans for loving their idols, if anything that's what they're meant to do. No matter how massive the demand, it is the responsibility of the agency to see that this demand is not met at the expense of their artistes' well-being. TVXQ could be in demand everywhere for all we know, but it's up to SM to draw the line and say 'no' when the boys are overworked and in need of rest... which was not the case.

[invisibelle.livejournal.com]

i always say... do not fuck with the cassies. as crazy as all these fan clubs are, this one is def the one i would least want to get in a fight with.

[mandyyy.livejournal.com]

Tired of hearing about this. If it's not a court verdict, I don't care anymore.

[poppy-sky.livejournal.com]

IASFM.

You'd think American stars are being over-payed since it seems they aren't doing ANYTHING (For example, Miley Cyrus, one of the most demanded stars yet she has all the free time in the world). With all the stuff DBSK does I came to think they were swimming in money but when the lawsuit came out I was like "WHUT?!?!"

[poppy-sky.livejournal.com]

That's not what I meant with Miley xD (judging from her twitter account, she lazes around on a lot of days)

And Paris is not really famous for her talent as you say so she doesn't count.
Take other party-animal-stars like Lindsay Lohan that are now struggling to get a single job.

I totally agree with you. Industries are different, yet both have humans working in them. Even if they train them the earnings division is shitty as hell.