
Brand such as Sony, Qdush Cosmetics, SBENU, Mexicana Chicken and now Chemisul Soju think so
Singer IU is becoming one of Korea’s most sought-after stars among the makers of commercials.
The star has recently been chosen to advertise a popular brand of soju (an alcoholic beverage popular in Korea), following in the footsteps of some of the “hottest” stars in Korea, such as Lee Hyori.
IU for Chamisul Soju


According to an article published by media outlet OSEN, however, the star currently has four advertising contracts with 5 companies, and is now negotiating over a possible three more deals. The article calls IU a “CF Queen”, or a “Queen of Commercials.”
IU for Qdush Cosmetics







IU & Yoo Hee Yeol for Sony MDR
IU & Song Jae Rim for SBENU Shoes











IU for Mexicana Chicken




And it seems that IU is not only in great demand from advertisers, but also from the makers of television drama series and movies. OSEN reports that the singer is currently looking through scripts for both movies and dramas. In fact, the makers of many dramas that are currently on air have spoken to IU about the possibility of appearing in their series.
It appears that IU’s popularity among television producers and advertisers has not distracted her from her music career, however, as the star has three songs in the 2014 Gaon Music Chart Top 10. IU has placed at Number 5, Number 7, and Number 10 on the chart with three of her hits from this year.
Source:Soompi.com,Beer2Day,IUmushimushi ,Yasar Kenser,sIUaena L1|2|3
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Date: 2014-12-10 04:06 am (UTC)especially since iu became popular she did really well in the cf industry, ranking many cfs and not even her 'scandal' slowed her down. and dnw iu in a drama so soon, i like her as an actress, but i love her to death as a singer and i need more of her music in my life.
ngl i would love to go out to drink with iu (and suzy) something tells me she would be a precious and fun drunk.
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Date: 2014-12-10 04:10 am (UTC)no subject
Date: 2014-12-10 04:33 am (UTC)no subject
Date: 2014-12-10 04:36 am (UTC)no subject
Date: 2014-12-10 05:45 am (UTC)no subject
Date: 2014-12-10 04:49 pm (UTC)its weird, she's also promoting sbenu shoes on school uniform
but i think she keeps trying to shake off her national littlle sister image
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Date: 2014-12-10 03:48 pm (UTC)no subject
Date: 2014-12-10 09:27 pm (UTC)no subject
Date: 2014-12-10 09:26 pm (UTC)no subject
Date: 2014-12-11 01:43 am (UTC)Does anyone know the bg music in the Sbenu shoes photoshoot/interview?